At MIDO 2014, Hung Kai proudly returned to Milan’s premier eyewear exhibition with a bold and elevated presence. Held from March 1–3 at Fieramilano Rho-Pero, the 44th edition of the fair welcomed over 45,000 visitors from around the world, reaffirming its status as the global hub for optical innovation.
Hung Kai’s booth featured a refined collection of clamshell eyeglass cases and custom packaging solutions, showcasing our commitment to craftsmanship, sustainability, and scalable production. With enhanced textures, eco-conscious materials, and tailored branding, our designs resonated with both boutique labels and international distributors seeking reliable, high-quality partners.
This year’s event also introduced new exhibition zones like the MIDO Design Lab and MIDO Tech, offering a dynamic platform for innovation and collaboration. For Hung Kai, MIDO 2014 was more than a trade show — it was a celebration of our evolution, a reaffirmation of our Hong Kong–rooted expertise, and a powerful step forward in building global partnerships across the eyewear supply chain.
