At MIDO 2018, Hung Kai proudly returned to Milan’s premier eyewear fair with a bold and design-forward presence. Held from February 24–26 at Fieramilano, the 48th edition welcomed over 58,000 attendees from 159 countries and featured 1,305 exhibitors across eight exhibition areas — a record-breaking showcase of global optical innovation.
Hung Kai’s booth featured our latest collection of clamshell eyeglass cases and custom packaging solutions, crafted with eco-conscious materials, refined textures, and tailored branding for premium eyewear clients. We embraced the spirit of MIDO’s evolving creative zones, including the expanded BESTORE Awards, which celebrated excellence in retail design and innovation — values that align closely with our mission.
MIDO 2018 was more than a trade show — it was a celebration of craftsmanship, creativity, and global collaboration. For Hung Kai, it marked another milestone in our journey as a trusted, ISO-certified partner in the international eyewear supply chain.
